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About Now Direct
Now TV is the leading pay-TV service in Hong Kong and the media entertainment arm of HKT, Hong Kong’s premier telecommunications service provider and a leading innovator.
Since its launch in 2003, Now TV has been offering top-notch live sporting events and world-class entertainment programs, delighting viewers with movies and TV series they love and keeping customers informed with quality news and documentaries.
From Asian to Western, local to international, STEM for kids to infotainment, Now TV has something for everyone. Customers can access Now TV’s premium content on-demand and through linear TV channels as well as the companion apps “Now Player”, “Now Sports” and “Now Player Junior”.
