FanDuel TV is the first television network in the U.S. dedicated entirely to sports betting. It originally started as TVG Network back in 1999, which focused only on horse racing, before being rebranded by its parent company, Flutter Entertainment, in September 2022. Today, it’s a hybrid service available on both traditional cable and streaming platforms, reaching over 60 million homes.
Shifting from horse racing to a complete betting hub
Since the rebrand, the channel has moved far beyond just horse racing. It now broadcasts over 3,000 hours of live sports annually, mixed with studio shows designed specifically for bettors. A key feature that sets it apart is the on-screen technology that displays real-time betting odds, allowing viewers to track the market while watching the action unfold.
The network features flagship shows like "Up & Adams" hosted by Kay Adams and the NBA-centric "Run It Back". Through a partnership with Sportradar, they also air international basketball leagues from countries like Germany and France, as well as MMA events. This variety ensures there is almost always something to bet on, regardless of the time of day.
In terms of how to watch, FanDuel TV is available on major providers like DIRECTV and Xfinity, as well as streaming services like YouTube TV and Hulu. They’ve also expanded into free streaming platforms like Pluto TV and Roku to reach a younger audience—people who usually watch TV with a phone in their hand ready to place a bet.
Unlike traditional networks that rely on selling ads, FanDuel TV’s main goal is to drive fans toward the FanDuel sportsbook app. It’s built to be a part of a larger ecosystem, keeping players engaged and informed so they stay active within the FanDuel betting platforms.